What is a Social Media Digital Agency?
Small businesses everywhere are asking themselves how they can make social media engagement work for them.
Often, the last thing a busy manager wants to deal with after a big day is creating a happy social media post! However, it is very important to keep your social platforms up to date to continually engage with your followers.
Discover how to position your social media marketing to grow your Brisbane or Sunshine Coast business.
Schedule your posts in advance!
A content plan including a forward schedule of social media posts is the best way to keep on top of your social media engagement.
A monthly, or quarterly content schedule is ideal. This lets you plan and consider what messages should scheduled for what period.
For example, you may have business milestones coming up, relevant local events or new product announcements.
Of course, social media posts that are spontaneous and opportunistic can also happening in and around your planned schedule. Ideally, a minimum of two social media posts per week should be posted across your platforms…the Instagram algorithm loves an avid poster!
Engaging posts are everything!
In this media saturated world, creating engaging posts that inspire interest and engagement is essential for social media cut through.
When drafting content for posts, it is important to get attention in an eye-catching way. Here are some of the go-to methods we employ in our Sunshine Coast and Brisbane social media agency.
- Don’t just tell, show! Use great imagery and video and make sure that what you post reflects the values and quality of your brand.
- Promise a benefit or result for engagement such as an offer, or value-add if announcing a sales-oriented message.
- Ask a question, use a headline, or make a statement that inspires curiosity or reflects something your audience is potentially interested in understanding better.
- Spark curiosity, for example sharing new or surprising information.
- Spread the love – share positive customer testimonies and reviews.
- Host contests with giveaways to get more followers.
- Use the right Hashtags to spread the reach of your posts.
- Schedule posts so that they appear in your audience feeds at times and days more when they are more likely to be noticed.
- Use easy to understand statistics and graphics when relevant.
- Include a call to action to encourage click-troughs to your website
Let’s get social!
We teach social media management and digital marketing to business owners!
Social Media Workshops & Training Sunshine Coast
1. Practical hands-on course: How to get the most out of Instagram to boost your Business
Next Workshops:
Noosa: 8 February 2023
Maroochydore: 14 February 2023
Time:10am to 12pm
Cost: $135 + GST
Online options available also – enquire
* max 8 attendees per workshop
2. Never be stuck for social post ideas again! Learn the secrets to easily manage your social media!
Next Workshops:
Noosa: 8 February 2023
Maroochydore: 14 February 2023
Time:10am to 12pm
Cost: $135 + GST
Online options available also – enquire
* max 8 attendees per workshop
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